In partnership with its parent company, American Consolidated Media, the Empire-Tribune is pleased to announce a new platform for reaching an audience growing in diversity.

The Empire-Tribune is introducing text message alerts as its newest platform, bringing residents of Stephenville and Erath County the latest in breaking local news and sports headlines in a simple text.

Everything from major accidents and public safety messages to crime updates and Friday night football, basketball, baseball and other scores can be shared in moments, keeping everyone up to speed in our modern 24-hour information-sharing society.

Alerts are sent out using standard SMS messaging, meaning smart phones are not required. To receive local news and sports alerts, simply text "ETSports" or "ETNews" to the number 96362.

Text updates will be limited to major headlines and breaking information, so patrons can expect no more than 30 messages in a month.